Responsible gambling

Last updated 2026-10-26

Betting should be a paid-for pastime, never a way to make money you need. Bet Kings is for adults only (18+).

What our numbers mean

• Every prediction is a chance, not a certainty. A 60% chance loses four times in ten.
• Bookmakers build a margin into their odds, so most bettors lose over time.
• Long accumulators with big odds pay well because they rarely win: odds of 80 win about once in 80 tries, and less once the bookmaker's margin is counted.

Keep it under control

• Set a monthly loss limit on your Account page: Bet Kings switches real bets off when it is reached.
• Practise with paper bets first; they cost nothing.
• Only bet money you can afford to lose, never money for rent, food or debts.
• Never chase losses by betting more to win them back.
• Take breaks, and do not bet when upset, tired or after drinking.

Signs it may be a problem

• Betting more than you planned, or more and more to feel the same excitement.
• Borrowing, or hiding your betting from people close to you.
• Feeling anxious or irritable when you try to stop.

Where to get help

Free, confidential support:

• Gamblers Anonymous — meetings worldwide
• BeGambleAware — advice and self-help tools
• GamCare — support and chat

If you want to stop, you can also delete your Bet Kings account at any time on the Account page.